Everything is in the details when it comes to selling a home or rental property. The real estate market, especially in Auburn, is constantly turning over properties, and staging your home can help your property stand out from the crowd, therefore increasing your chances of generating a sale. Staging a home is the process of decorating, furnishing and giving your home a needed facelift right before it goes up for sale. Renovating your home often seems like an overwhelming and costly exercise, whereas staging your home is a great way to improve your home’s aesthetics without the renovation price tag. If it’s done right, your home will feel more beautiful, spacious and appealing to potential buyers.
The primary purpose of staging a home is to make it more appealing to potential buyers. Often, an empty home or a home with minimal furniture and decor does not show the house’s full potential and it makes it more difficult for home buyers to visualize the opportunities within the home if they were to buy it. As a seller, you don’t want to sell the personal connection you have to the home, you want to help the buyer make their own personal connection.
If you’re not sure where to start, staging can be accomplished in a few ways:
- Replacing furniture
- Purchasing new light fixtures
- Deep cleaning
- Removing excessive amounts of family photos or intimate items
- Refreshing the space with a new coat of paint or other small home improvements
- Buying decor such as throw pillows, candles and indoor plants
Make your property photos stand out
A picture is worth a thousand words, especially in the real estate market. If a potential buyer is surfing various property listings and the photos are mediocre, they may be less inclined to pursue that lead any further. Having a high quality and well-designed picture is the first step to help your home stand out in the cluttered Auburn market. By staging the rooms of your home, you are creating an aesthetically pleasing environment which will ultimately appeal to a larger buyer pool.
Help the potential buyer envisage themselves in the home
When a potential buyer walks into the home you are trying to sell, it is important for them to be able to visualize themselves living there. They need to feel a connection to the home and be excited by what it has to offer. Staging a home helps with this thought process. Styling your home with a new look helps showcase its potential and leaves a good impression with the prospect pool. If a home is empty it is often more difficult to be creative during an inspection and truly envisage what spaces could look like when fully furnished.
Removing the clutter
Moving can be an extremely stressful process and clearing out the clutter in your home not only makes moving into a new home a whole lot easier, it will also help you sell your old home! Removing anything from your home that you no longer need or want helps clean and organize your space – making it more presentable. Cutting the clutter also helps make your home seem bigger. Although often frustrating and difficult, this process will help potential buyers see the home as if it was their own space. If your clutter is taking over, it can make the home seem less desirable. Deep cleaning your space is crucial to the staging process and you will need to have strong attention to detail, making sure you vacuum, wipe and dust every crevasse. A clean home does wonders during the selling process and even can increase value.
Making small home improvements
Every home has its quirks or minor issues, however, when you’re trying to sell your home it is important to improve these minor concerns if they have potential to divert a buyer or lower the value of your home. Small improvements can make a big difference in selling a home. Some small improvements to consider before selling your home include:
- New paint
- Filling nail holes
- Replacing broken door handles
- Installing new kitchen and bathroom fixings
- Replenishing burnt out light bulbs with brand new ones
Updating decor and overall style
Your real estate agent is a great resource when it comes to staging a home. Especially if you are trying to sell your home within a younger buyer’s market, such as Auburn. It is important to consider modern decor or decor that is likely to appeal to the target market. A real estate agent can guide you in this process. Adding dynamic pieces of art or ceramics will help brighten up a room and can also tie together with your newly staged furniture. When staging your home, it helps to pick a theme and style that appeals to a broad demographic.
Once you stage your home, it is important to keep it staged and clean – especially if you are still living in it! When showing a home, it can sometimes need to be ready at a moments notice, and you don’t want to be scrambling to put it back into shape. If it is within your budget, hiring somebody to help clean the home every so often throughout the selling process helps with the continual upkeep required.
Throughout the entire real estate process it is important to work closely with your real estate agent to ensure selling your home is a success. Having an experienced and well-seasoned agent makes a big impact on the desirability of your home.
At The Talons Group, we pride ourselves on the personal relationships we have with our homeowners. We want to make the process of buying or selling a home as easy as possible. Contact one of our real estate professionals today at (334) 758-6220.